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		<title>My Thoughts | Rick Bollar</title>
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			<title>How Verizon Destroyed A Customer Relationship With A Free Offer</title>
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				&lt;div class="article-summary"&gt;&lt;p&gt;Who doesn't like free stuff?  Maybe you received an …&lt;/p&gt;&lt;/div&gt;
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			<pubDate>Thu, 21 Feb 2013 11:49:16 -0600</pubDate>
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			<title>What Apple's Passbook means to payments, loyalty and you</title>
			<link>http://www.bollar.com/my-thoughts/what-apples-passbook-means.html</link>
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				&lt;div class="article-summary"&gt;&lt;a href="http://www.apple.com/ios/ios6/#passbook" target="_blank" class="first narrow right imageLink"&gt;&lt;img src="http://www.bollar.com/_Media/pasted-file_med.png" alt="passbook_gallery_overview_1.jpg" width="187" height="280" class="graphic-container" /&gt;&lt;/a&gt;&lt;p&gt;On Monday, Apple introduced &lt;a href="http://www.apple.com/ios/ios6/#passbook" target="_blank"&gt;Passbook&lt;/a&gt;, and my take …&lt;/p&gt;&lt;/div&gt;
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			<pubDate>Wed, 13 Jun 2012 08:24:15 -0500</pubDate>
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			<category>Apple</category><category>Passbook</category><category>micromarketing</category><category>digital strategy</category><category>banks</category><category>card issuers</category><category>marketing</category><category>apps</category><category>smartphones</category><category>iOS</category>
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			<title>Digital Marketing is not Digital Strategy and here's why</title>
			<link>http://www.bollar.com/my-thoughts/digital-marketing-is-not-a.html</link>
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					&lt;/div&gt;&lt;p&gt;I have had the opportunity to talk about digital …&lt;/p&gt;
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			<pubDate>Tue, 05 Jun 2012 09:43:43 -0500</pubDate>
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			<category>Digital Strategy</category><category>Digital Marketing</category><category>CEO</category><category>CMO</category>
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